Presentation
14 March 2023 From aspiration to action: where AR is winning in the enterprise
Jade Meskill
Author Affiliations +
Abstract
Just six months after the release of its next-generation headset, Magic Leap has already seen a breakthrough in the deployment of new use cases across healthcare, manufacturing, retail and the public sector – a validation of the significant market opportunity in enterprise AR. And with more companies entering the field every day, AR has cemented its status as the core technology poised to unlock the next era of computing. To tell the full story of Magic Leap’s journey over the last three years, product chief Jade Meskill will provide an in-depth look at how the company conceived its vision for enterprise AR; the key challenges it overcame in designing Magic Leap 2; and most importantly, the real companies, use cases and solutions being deployed in the enterprise today.
Conference Presentation
© (2023) COPYRIGHT Society of Photo-Optical Instrumentation Engineers (SPIE). Downloading of the abstract is permitted for personal use only.
Jade Meskill "From aspiration to action: where AR is winning in the enterprise", Proc. SPIE 12450, SPIE AR, VR, MR Industry Talks 2023, 124500B (14 March 2023); https://doi.org/10.1117/12.2667994
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